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Ep. 15 with Luke Rossmo and Gareth Bawden

By February 7, 2019August 9th, 2023No Comments

Video Transcript: Ep. 15 with Luke Rossmo & Gareth Bawden

Barb 0:00
Welcome to The Secret Life of entrepreneurs. Stay tuned to meet today’s guest and hear their story of what makes them tick. What drives them to succeed, and their role in growing a thriving business community. The Secret Life of entrepreneurs chronicles the success and secrets of locally owned businesses and owners listening live as we discuss their secrets and learn how they are making a positive impact in their community. You’re listening to your host, Barb McGrath, business leader, entrepreneur, and founder of the Get found on Google program. Let’s get started. Our guests today are Luke Rossmo and Gareth Bawden. Both musicians and entrepreneurs. Welcome guys.

Gareth 0:53
How are you, Barb, thanks for having us. Thanks for having us.

Barb 0:56
We’re gonna talk a little bit today about each of their backgrounds. They’re both entrepreneurs, but they’re both musicians. So we’re going to talk a little bit about how how they put those pieces together. Now, I believe Luke, you’re gonna sorry, Gareth. You’re gonna start us off with the song. That’s right. Excellent. So tell us a little bit about the song What’s it called? Operation

Luke 1:17
It’s a fairly old song for me. It’s called see me through but I’m going to be releasing it soon. As of next March I thought I should play this one so that people can maybe look into getting it when it’s been released. I’m working with a gentleman called Kyle working at little leap studios. I’d like to share that one with you today it’s about reaching out for help when you need it

Barb 1:40
Excellent. Well we look forward to hearing hearing it we’re ready when you are okay

Garreth 2:06
The spine

Garreth 2:56
A nice

Garreth 3:01
Day right found myself by you.

Garreth 3:57

Garreth 4:04

Garreth 4:14
Like this much longer Stronger

Garreth 5:19
Like this stronger turning to you?

Barb 6:07
Wow, thank you, Garreth. That was amazing. That was absolutely amazing. You know, as somebody who took guitar lessons for only a few years, and I’d probably struggle to put much of a core together anymore. I can appreciate like the musical talent that goes into writing your own song and producing it. So that was fantastic. We certainly look forward to yours at the end. Me too. Awesome. All right. So you are both musicians, and also have kind of a business side as well. So I don’t know who wants to go first, Luke, maybe it’s your turn. But besides music, what else do you do? And how do you make it all work with all those moving pieces?

Gareth 6:50
Well, there’s a few questions there, I suppose.

Barb 6:52
You know, we only have 28 minutes, two hours later.

Gareth 6:56
So I’m, I’m a coach, probably the easiest way to think about it as as a personal trainer. So a ton of my day to day time goes to meeting with clients and doing programming for clients working, what’s called check ins, with clients kind of touching base on nutrition and that kind of thing. So that takes up a lot of time. That’s kind of the main gig and it’s the music side of it, it’s easy to sort of fall off, if you don’t kind of commit to, to working on something every day. So I do try to make that a part of things as well.

Barb 7:38
And if I recall from conversations earlier, music hasn’t always been a part of your life or not in the same way as it is now.

Gareth 7:45
It’s drastically evolved and changed over time, that’s for sure. Started out super young. My dad played guitar. And I always thought the ways fingers moving in the sounds he made was interesting. So I wanted to learn. And it turns out that it takes a long time to learn guitar, the learning curve is is huge.

Barb 8:06
That’s why it didn’t work for me.

Gareth 8:08
Yeah, you got to put the time in, that’s for sure. So it, you know, it probably took 20 years to really get serious about it. And then the natural evolution for me just seemed to be songwriting. And, and then that was a process in and of itself. My first song I wrote, I thought it was the best thing of all time. And looking back, it was a terrible piece of work. So hopefully I’ve come a long way there as well.

Barb 8:39
Yeah. Okay. Well, that’s awesome. And certainly you’re welcome to tell us where you’re training.

Gareth 8:45
Oh, I’m training. So I work at a place called OpEx. Regina. We’re about two years old. And it’s definitely unique model and take on on fitness and training. I don’t know if you want me to go into that at all.

Barb 8:59
We won’t go too far. Yeah. We will be here for two hours. I know. It would make for a good conversation. Okay. And Gareth yourself, you got to design tide and a very busy parenting life as well. So tell us a little bit about that.

Luke 9:13
So I do online work, design, work, video editing and voiceover gigs. I also write songs that people make jingles for people’s. I don’t know projects, YouTube channels, things like that. And then I have my kid home in the day when I have three. Two of them are at school. One of them is at home occasionally. So I look after her and they drop at home helps me sort of to manage that. So if my kids are ever sick, I’m at home and I can sort of juggle those two projects. I also work at Red Lobster in the evening. I take my music there too, because I let I play ukulele to the people at the tables. And sometimes the dress up is a lobster so that’s a lot of fun. And then what else was it my music parents.

Barb 9:58
That sounds like oh my It’s already. That sounds like you’ve got quite a bit of something. So okay, while you think so just tell us a little bit about this ukulele at Red Lobster. And how did that come to be?

Luke 10:11
Well, my daughter started showing interest. She’s 12, she started showing interest in the ukulele. She got one with her own money. And I picked it up as a guitarist, and I was like, Oh, I wonder if I can play anything. And turns out coal chips are very similar. And so it’s like, Oh, I wonder if I could take this to work and learn how to play Happy Birthday. It’s like three really easy chords. I asked my manager if it was okay. And she said yes. So that’s what I started doing. Rob brought it to Red Lobster. Started playing the tables Neverland, what is this? No one else at Red Lobster does it and then if I if the kids at the table and I fold my Red Lobster and I sing happy birthday with the ukulele it blows their little minds.

Barb 10:47
Excellent. Why didn’t good idea. My kids would love it. I was sharing with you both earlier that my son plays ukulele. And he’s his interest is waiting. He’s actually starting to think about guitar. And so we’re trying to, you know, get him moving in that direction, too. But the ukulele wasn’t an awesome little instrument to learn on. And when he got it for Christmas, I can’t remember if it was a year ago or two years ago. The first thing that he said was Okay, so now when we travel, I can take an instrument with me. The first thing you thought of it never did leave Regina. super portable, though. Well, it is. Yeah. If you’re going to take something you know, it’s a heck of a lot easier than guitars and golf clubs. Yeah, sure, exactly. Okay, so you both are trying to balance two ends. You tell me about your commitment to music? How do you continue to make your music grow? You’ve got a single coming out in March, Luke, what’s on your plate coming up?

Gareth 11:38
I’m working with a producer, we’re going to kick up, actually, on February 14, we’re on an EP. How do you keep it going? You You really just have to make a commitment. And I think working on it every day is kind of the way to go. Or it really can fall off quickly. When you’re not doing it full time. And it’s a passion project at this point. I mean, it’s it’s by no means paying bills. So you know, maybe if you keep working on it, hopefully it pays for itself.

Luke 12:08
Yes, I find that it adds value to what it says suddenly added value to my life in different ways from an early age. As to I used to think that it was like you needed to be in a rock band, and then you needed to have success, but it’s brought me friendships, you know, my wife, I probably wouldn’t be here if it wasn’t for me singing and playing guitar because she met me online. And she was attracted to me, she says because there was a picture of me and my guitar. So it helps in other ways. I’ve moved to places and I’ve met people through open mic nights and stuff. I’ve collaborated with friends. So you get a real sense of reward of life richness, I suppose by being a musician, especially a singer songwriter?

Barb 12:46
Is your is your whole family musical and your kids and your wife? Do they play as well or play something or saying something?

Luke 12:53
My wife likes to sing. But I don’t think she’s really concerned. She doesn’t consider herself a musician, per se. Ella started playing the ukulele. But I don’t know. My dad gave me my first guitar and I just kind of went from there. He used to play violin when he was a kid. But I wouldn’t say it’s like music runs through our veins, just something that happens. I do have a younger sister is a really good singer.

Barb 13:15
So how old were you when you picked up the guitar? It was 1414. Okay, so in your teens as well,

Luke 13:20
Yeah. And then I got into my first band when I was 19 Took me a while to build up the courage to actually start performing and go to open mics. But I recommend if anyone moves to somewhere on their own, go into an open mic night. And so sharing some music is a great way to meet people. Because you’d be like, You got someone say, hey, I really liked your song. They’re like, Oh, yeah, I liked your stuff, too. And instant connection. Yeah. Wow.

Barb 13:41
Very good. So do you either if you find that by marketing one side of your business, that the other side of your business also grows? Or like, how do you market yourself?

Gareth 13:53
That’s, that’s a good question.

Barb 13:55
Oh, my God, I could ask a good question.

Gareth 13:58
No, they’ve all been good questions. I think as part knows, I struggled tremendously with marketing.

Barb 14:06
So but you’ve recently started a couple new Facebook pages, I noticed

Gareth 14:10
Oh, yeah, I have the fitness side, I’m trying to kind of grow that as apart from the music originally, I thought I’ll just brand them together. It’ll just be the loop brand. But there’s so different. That being said, I’ve really doubled my workload. And so I think that the people that are that are mostly following me are sort of fans have me and thereby following both pages. So it’s, um, I think it’s, you know, the next step, and the trick is to is to break the next bubble with both things. And, again, I think it comes down to consistency and good content. So that’s definitely a step that that I’m working on.

Barb 14:48
So I think that’s something that I’ve heard you say quite a bit so far is make the commitment, that consistency and just knowing the work that you do, that carries across everything, whether it’s your music, your fitness your clients consistency is key.

Gareth 15:01
I think that you maybe you’ve heard this before for me, but if there’s a secret, it’s simply consistency across time. With I think with everything with everything.

Barb 15:11
Exactly. Yeah, I agree, Gareth, you how do you market yourself,

Luke 15:16
I found that because, at least historically, not so much recently, I go to a open mic like every week. And so you’re sort of marketing yourself to everyone, now you’re making new friends. And if something comes up in their lives, they remember you. And so I might go around to friends houses, I might take my guitar. Recently, a friend of mine messaged me and asked me if I wanted to play a Bob Marley tribute festival that’s going on this Friday, I believe in the city. And I would have loved to have gone. But that’s just an example of how word gets out, like word of mouth. Also sharing stuff online. I’ve got a music, YouTube, I don’t post to it as often as I did. But that’s a way to get yourself out there. Also, with the work I do online, there’s gigs that show that I write music and stuff. And there’s other ways to bring sort of your music into other projects. They might not just be singing and playing guitar, to a live audience, but you’re creating music in different ways, whether it be a jingle, or using some vocals or something. I like to try and do things like that. A friend contacted me recently, she she hired me to write a song for a brother, it was just like poking kind of fun song to make him feel awkward. And she paid me to do a video and and create a song for him, which I did. So little approach and I had played her wedding. Okay, yeah, before, so it’s just about being around people. And being who you are. Allow it gets you work in those areas that you’re passionate about.

Barb 16:48
Okay, that makes good sense to me. You know, and it’s interesting. You’re, there’s a design side of fitness side, the music side. So there’s some really kind of opposing sides yet, you know, you’ve been able to bring the keys pieces together, and be able to grow, you know, all aspects of your business. So that’s huge kudos to you. Absolutely.

Luke 17:07
Me and Luke had to get together, it was really busy, because he told all of his gym friends to come. And they were all in the room. I was like, Oh, this is awesome. Bring them next time.

Barb 17:20
And that’s what it’s all about, right? More people you get in front of and hear your voice. And so that sounds like what it’s about. So one of the questions that I like to ask almost all of my guests, and it’s, it’s a really easy one might be another good one. But it’s an easy one. No, but like, what does that typical day look like? So the average person or lot two people, you know, get out of bed, get ready for work, go to work come home, except for, right, like there’s a real routine. But knowing a little bit about both of you. That routine isn’t necessarily there. So, so how do you put the day together? What does it look like?

Gareth 17:54
For me, it’s, it’s really different day to day, I tried to get up at the same time every day. For example, I, I coach this morning, as on the floor coaching, it’s a short shift, it’s just over just over three hours. But I try to give a 510 Every morning, has something to eat, coach on the floor program, right programs for people for multiple hours, usually train for an hour and a half to two hours. And then then I have meetings in there. And it’s not necessarily in that order. So after about eight to nine hours of that, it’s kind of home time and food prep time and get ready for the next day and you know, hang out and play guitar and spend time with my wife and our dogs and try to manage all these other things. And then also I read probably about 40 minutes a day as well. So

Barb 18:45
Oh, wow. Is that sort of your meditation type time? Or is it?

Gareth 18:49
No, I have separate meditation time. Right before bed. So it’s sort of all of those elements, but they’re usually pieced together differently throughout the day when we make for full happy days.

Barb 19:01
Yeah, no kidding full? Absolutely.

Gareth 19:03
I like to say productive.

Barb 19:04
Gareth, how do you make that day come together because with little kids and me being sick, you don’t necessarily know what that day is gonna look like

Luke 19:12
I try to get up at seven Wednesdays and then I get cut up, make breakfast, make lunches for the kids. If it’s called then I dropped my kids off at school and then I dropped my wife off and then I come back. If they don’t have the kids home that day, then it’s got a little bit more structure. I’ll do some design work in the morning. I usually do like 40 minutes and then take a break and then I’ll take another five minutes I’ll take a break. Then I’ll do like an hour cleaning on I prep a meal for myself for the day. If I’m working at Red Lobster, then I make sure all of my clothes are clean for that night and I might do some more more design work in the afternoon. I’ve got a few clients that I work with so I sort of manage my projects so I’ll priority based and then I’ll maybe go to work at five Red Lobster come home around 10 And then you know my day is done usually

Barb 20:00
Wow, finding time to see your wife is a challenge.

Luke 20:03
And it’s true. But she has Wednesday’s off because of her shift. So we hang out then, on the weekends, because I just work in the evenings, we spent quite a bit of time that as well.

Barb 20:12
Nice. Now, you were telling us a funny story before we got started today, number of years ago, you were playing and I’ll say, really got into the song and an incident occurred. So tell us about that.

Luke 20:24
Well, sometimes, like, I close my eyes, and I really sort of sink into the energy, the energy of the song and so I got my head bopping and I, I ended up head butting the mic. And it was like, why a mesh and admits it started bleeding, my head for Head Start bleeding, which I thought looked really punk, you know, I imagined that it would have looked really punk. But it was kind of embarrassing at the time. I’d finished the song about the similar incidences where my hair gel is started to melt to my eyes and it starts to stink. While I’m playing my song, and you cannot do anything, anything. Try and maybe put that energy into a song. All sorts of things can happen on stage where you just have to kind of try and plow through whether it’s a broken stream or hair gel or blood on colored forehead.

Barb 21:15
Wow. Okay, what’s the biggest challenge for you in your multiple businesses?

Luke 21:25
Well, juggling it all, I guess and not being overwhelmed. I mean, I take a bit of time to meditate some sometimes as well. And that helps try and sort of be more rooted in the moment and be kinder to yourself. Okay.

Gareth 21:40
What do you think? I think it’s interesting. I don’t, I don’t find that juggling everything is challenging. Although it does seem like there’s a lot to juggle I just saw enjoy everything. So I don’t know how to answer that.

Barb 21:56
So. So the time itself isn’t challenging. What about growing your your music careers? Like if you had to pick one? Could you could either have you pick one? Could you leave one behind at this point? Assuming that you know, the bills were all paid?

Luke 22:11
No, I would have to? Well, for money purposes, I would have to give up my my guitar playing I guess because doesn’t bring bring in as much money consistently. Unfortunately, that would just be it.

Barb 22:25
But if money were no object, if if all of your incomes could be the same, would you pick design? Would you pick guitar? What would you pick?

Luke 22:33
That’s a good question. But I feel like because because I started with guitar, probably stick with guitar would Yeah, yeah.

Barb 22:41
And then tell us that that speaks to the passion. Right, that tells you where the passion is?

Luke 22:45
Well, it’s like a therapy for me. And I’d miss it if I couldn’t do it. Yeah, no, I get it. And then we’ll get therapy of editing videos, as much as I love it.

Gareth 22:55
I think for me, I would just have a different balance. I think I would, because I enjoy what I’m doing. The different facets of it are rewarding in different ways. And there’s a lot of different expression for creativity in both in both things and all things. So I think it would just I would just strike a different balance with things. Yeah.

Barb 23:15
So very quickly, if I can get you both to share with our listeners, how they can find you contact you follow you on social media, and then Luke, you’re going to close the show out. So once you’re done, I’m going to say a couple of closing words. And I’m going to turn it over to you, Luke. So how do we find you guys?

Gareth 23:35
If you type in Garth board and into Facebook, you’ll find me on there. Also, Gareth Bawden, Gareth Bawden Music on YouTube. I’m on there, too. I’ve got quite a large sort of family Facebook as well. Sorry, family, YouTube as well, and can find me on there as well.

Luke 23:50
Awesome. Yeah, thank you. Probably the easiest way for me is just to Facebook, my name. And then I have a couple of different pages, one orientated towards music and the other towards sort of fitness and health. Another great Google Plus page for my fitness. So that is a fantastic way as well.

Barb 24:07
So that would be your Google My Business page. Plus is shutting down. Oh, yeah. Well, that’s why you’re here. Hey, help me out. Yeah. Excellent. All right. Well, thank you, gentlemen. I so thank you for joining us here today to talk about your your musical journeys, your entrepreneurial journeys. I will be back on February 20. With Kim Zakharik, the owner of stone’s throw coffee collective here in Regina, and she’s going to talk about the thriving coffee culture that we have in our community. And you know the number of coffee shops that are springing up and and they both played I’m getting both from the other side they both played there and that doesn’t surprise me as true as as a coffee collective. They are very community oriented. If you’d like to be a guest on our show, you can email me at or reach out on Facebook and Instagram at a similar address, abovethefoldcanada. Just a reminder, you can submit questions in advance of the live show on our Facebook page. I’m your host Barbara, local business owner and Google girl Sherry will be with you next Wednesday at 12 o’clock remember you worked hard for your success don’t keep it a secret. Bye for now.

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Our guests today, yes that’s plural, are easy on the eyes and easy on the ears. We had an extra special treat with Luke Rossmo and Gareth Bawden, who not only talked about their entrepreneurial journey, they also shared their music with us.

Luke is a musician, personal trainer and, little known secret, accomplished chess player.

Gareth is a musician, videographer, graphic designer and accomplished Dad (of three girls I believe!!).

Connect with Luke

Connect with Gareth

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Barb McGrath’s been cracking the online code for nearly 20 years. She helps local businesses get to the top of Google with digital marketing training, web design, SEO, online reputation and advertising. Most importantly, she’s earned the trust of Google.Barb runs the only Google-approved agency designed to show you how to turn the online “stuff” into in-store buyers.If you depend on in-person customers, you need Barb’s step-by-step, online marketing plan to generate a steady stream of onsite buyers and make it rain money. She is the host of the Secret Life of Entrepreneurs, a local radio show and iTunes and Google Podcast.