Your business is online. We make it easy to manage your online presence.
You’ve heard it before. Fail to plan and you plan to fail. We can identify opportunities to grow your business and find more ready-to-buy customers.
We look at marketing from all angles. The data. The website. Social platforms. Customer mapping. High value customers and highest value products and services. Syndication and website backlinks. Search engine results over time using reputation management, listings, reviews, social listening, website optimization and more.
The #1 best marketing strategy continues to be:
It doesn’t matter how much money you pour into national advertising campaigns, customers are still going to judge your brand by how clean the bathroom is at the nearest location. And you can be certain they’re going to make their opinions known.
If you’re a business with multiple locations, you need an easy way to monitor your online presence. We are best-in-class for multi-location reporting.
Compare scores between locations and identify the best and worst performers, enabling you to better focus your time and effort.
See how and where your locations are listed on directories, review sites and social networks.
With multi-location posting, you can post to Facebook and Twitter for numerous locations at the same time.
There is no limit on the amount of locations that can be added to reports.
Monthly reports give you a birds-eye view of your online presence and allow you to dig deeper into individual locations.
Inconsistent business listings can spread across the web like a deadly disease, affecting major online directories and search engines that control local search results.
Forty percent of local businesses have listing errors, and 73% of customers lose trust in a brand when their listings are incorrect (Search Engine Land). Guess where they’re going? That’s right—the competitors who are more discover-able!
Good news is, it’s an easy fix with big benefits. By claiming and correcting your business listings across the web, you not only prevent charity for your competitor, you boost your SEO (search engine optimization) results and gain more visibility among potential customers.
The data landscape is very complex, and understanding how data changes across the web can be challenging. Therefore, it’s critical to report on how everything is working.
Listing Management provides what similar tools don’t: complete transparency with tracking and reporting metrics so you can see exactly what’s happening with your information, and the value the service is providing.
Helping Local Businesses Succeed
Above the Fold is a digital marketing store that helps local businesses address the challenges they face online and in the marketplace. Our proprietary approach and marketing products allow businesses to build a stronger presence, connect with more customers, and grow a stronger brand.