Your website is a strategic business tool; use it to turn browsers into buyers and thinkers into do’ers!
You have a website to promote your business, showcase your products and your brand, highlight special promotions, connect with customers, in some cases provide password protected content, and more.
Too often we hear about business owners who put tons of time and effort into these websites, yet do not think about how they can best be used as tools to improve their businesses. That’s right, a good website isn’t just something a company has, but something that forms part of a company and actually helps it connect with potential customers, generate leads and increase sales. Having a website doesn’t make much of an impact if no one can find it, or if its layout is confusing. On the other hand, a well-designed, user-friendly and easily searchable website is a potent tool for businesses of all sizes.
All of this is to say that ensuring that your company is making the most out of its website is of utmost importance. However, doing so requires a combination of expertise and well thought out, multi-dimensional strategies, and that’s where Above The Fold comes in.
We make use of web design and SEO (search engine optimization) to make sure that your website is showing its worth and pulling its own weight.